Posts by Gemma Koeman
Why everything starts with the “why” when you are a consultant.
When it comes to selling your services, whether in person or online, the golden rule to remember is this: Clear Is Kind. Let’s be honest, the landscape of coaches, consultants and mentors is a saturated one; it can be difficult to be heard above the noise of the crowd and you can bet the business…
Read MoreWhy Google My Business is a golden opportunity for business
If you missed our newsletter last month, don’t worry – we’ve got you. We’ll be taking a look at how to set up Google My Business and there is a handy info-graphic at the end of the set up to help you with the next steps after you’ve been verified. Being visible as a business…
Read More3 reasons you need a digital marketing strategy for your small business
Before I start, there are way more than 3 reasons why you need a digital marketing strategy but today we’ll be looking at the top 3 reasons that your business needs to implement a digital marketing strategy. In this post we’ll be taking a look at a digital marketing strategy through the eyes of a…
Read MoreBacklinks – pitfalls to avoid!
One of the most common topics that we get asked about in our meetings is regarding backlinks and advertising on other companies’ websites. As with many things on the internet – it’s not exactly complicated but you really do need to know what pitfalls to avoid and how to go about finding a partner that…
Read MoreBuilding a functional website
If you’re reading this post you’re probably in one of these situations; You’ve got a business and your ready to expand your reach with a website. You’ve already got a website, but you are looking to make a change or do a refresh. You’re a start-up, getting ready to launch and you need a website…
Read MoreLinkedIn beginner’s guide: how to set up a profile and grow your business
Setting up a LinkedIn profile can be slightly overwhelming, especially, as you wonder how it will help your small business. The truth is that as a small business owner, you wear multiple hats including the marketing hat with the aim to increase brand awareness. LinkedIn is another platform, which can help spread the word about…
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